Most magazines will have certain, recognisable aspects (conventions) which give the magazine a clear layout and can attract people.
Masthead- the title of the magazine, usually displayed at the top of the cover in the left hand corner.
Price- usually along side the barcode.
Date- the date of the magazines release and display dates.
Issue Number- informs the audience of which magazine they are reading for reference.
Teaser- one word/phrase that acts as an attention grabber.
Main Feature: Headline- the main point of the feature. Stands out on the cover to catch the readers attention.
Subtitle- this is a smaller headline that may summarise the feature.
Smaller Feature- shows the audience other articles featured in the magazine along with the main article.
Colour Scheme- colours chosen by the editor to compliment the image used on the cover. there are usually 3 to prevent the reader getting distracted from the actual articles.
Plug- something that would make the audience want to buy the magazine. For example you could receive a free gift.
Skyline- banner-style shape featuring free products/promotions.
Footer- words that relate to the magazine in some way. Usually found at the bottom of the cover.
Conventions of three existing college magazines:
To analyse a magazine you would use LIIAR:
Language- This isn't just the words but it includes colour, costumes, props and camera angle.
Institution- Whoever made the media text. For example the BBC. The media text usually reflects the institutions values.
Ideology- What message is the institution trying to put across through the text.
Audience- Whoever the text is aimed for (mass or niche).
Representation- This is the representation of social groups which usually includes some stereotyping.
This is an example of a college magazine. It has a clear masthead in the top left and they have used a clear font so the reader can clearly see the title. The name of the magazine also clearly states the target audience of students.This creator of this cover has used a clear colour scheme using red, white and green. This is good because it means that there isn't so much colour that it would distract the reader from the headlines but the green also compliments the main feature of St. Patrick's Day.
The main image on the cover is a medium close up as this is a common camera angle used for magazine covers.
This magazine cover is aiming to provide what typical university students would want in a magazine so it gives advice on things the institution would expect university students to need. This is an attempt to relate to their target audience to try and gain a larger set of consumers.
This is another college magazine which has a clear title and uses the colour scheme of black and yellow. As yellow is quite a bold colour it stands out against the black and would attract an audience.The props the figure in the main image is holding show that its an academic magazine and as well as the title tells the reader what the magazine is about and who it is targeted for.
The smaller features also fit in with the colour scheme and are to the far right and left of the cover so that it doesn't block the main image and the words are also readable.

Like the second magazine, this magazine also uses yellow as their main colour. This is because it stands out well and grabs the attention of the reader.The main image of the magazine relates to the main feature as it shows a part of student life but something should try to avoid which coincides with the 'student guide'. The footer of the magazine shows the reader what the magazine would include and what type of magazine it actually is. This is important because it can give the reader a quick insight into what the entire magazine is about without having to actually read it.
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